When I started out taking photographs I was so keen that I would just photograph anything, my approach has evolved and has become much more sophisticated. I have seen a tremendous improvement as a result by planning ahead and spending time thinking before a shoot. Working on the story about what I want to tell with my images. I am very influenced by movies and love a cinematographic and editorial style in my pictures.
Next time you take your camera, think ahead, about the location, the style you want, script your story step by step, create a mood board and trawl charity shops for the most fabulous dresses, the Mary Portas Charity Shop are a great place to look at. For my latest shoot, I found two dresses at Mary Portas and one in an Oxfam shop; you just have to visit these on a regular basis to treasure the right dress.
Choose a location, walk around in your local area, use Pinterest to find beautiful locations, scout before if you can, in my latest shoot I discovered some gorgeous places in Chelsea, recently did a shoot in Belsize Park area, which I had never set foot before. As I did not know the area well, I took time to wander through the place, it also gave me ideas for the shoot just walking by some locations.
Be observant when you are out and about, take pictures with your phone for any future photoshoot and upload them to your Pinterest. Browse magazines with ideas, for poses, styling, and mood.
Plan, plan, plan once you've gathered all your thoughts for your next photo shoot, set up a brief with your ideas, a mood board, go and find yourself a model and a makeup artist to join your team.
Go out and shoot, enjoy, repeat!
PS. Stay tuned for next week; I will introduce you to wonderful Connie a jewellery designer and her personal branding session shot in London